This week in Rails

24-Jul-2016 4394

Weekly inside scoop of interesting commits, pull requests and more from Rails, delivered to your inbox every Friday. Read more about our story!

The newsletter has been very well-received. In the span of a few weeks, over 450 readers subscribed to my newsletter. Except for the one issue that went into the spam folder, the newsletter had consistently logged an open rate of over 80% and over 40% click rate. (This is well above typical “marketing” emails.)

To be honest, this completely exceeded any expectations I had when I started this as aFriday afternoon project. While not very “sexy”, it turns out that email newsletters could be a very powerful medium to engage with your readers.

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